Future Visions in the Forwarding Industry

The freight forwarding industry is undergoing a profound transformation, driven by the need for greater efficiency, transparency, and automation. At the forefront of this change are two industry leaders: Carsten Schryver, CEO of Schryver Logistics Group, and Carlos Marquez, CEO of Logic Solutions. Together, they are exploring how technology, particularly AI and automation, can redefine the way shipments are managed and executed.

Standardizing the Shipping Journey: The Key to Automation

One of the most significant challenges in freight forwarding is the lack of standardization in defining a shipment’s journey. Each shipment involves multiple stakeholders, systems, and processes, creating inefficiencies and leaving room for error.

Carsten Schryver explains, “The logistics industry has long been fragmented, with each shipment treated as a unique case. To truly modernize, we need to establish a standardized framework for defining the journey of a shipment. This will create a foundation for automation and allow us to scale operations more effectively.”

Carlos Marquez adds, “Standardization is the cornerstone of automation. Without it, technology cannot function at its full potential. By creating a common ground for how shipments are planned and tracked, we can enable AI to analyze data, predict outcomes, and optimize processes in ways that were previously impossible.”

Real-Time Visibility: The Foundation of Automation

Logic Solutions has taken a significant step toward full automation by integrating its Transportation Management System (TMS) with real-time visibility services provided by Wakeo. Wakeo delivers the critical real-time data needed to trigger automated processes, making it a foundational element of Logic’s automation strategy.

“Automation relies on real events to drive actions,” says Marquez. “Wakeo’s ability to provide accurate, real-time tracking data is essential for the automation logic we are building. It ensures that every automated task is based on reliable information, whether it’s updating shipment statuses, notifying customers, or optimizing routes.”

Schryver agrees, highlighting the importance of visibility in logistics. “Real-time data is no longer a luxury—it’s a necessity. By integrating services like Wakeo into our systems, we can ensure that our operations are not only efficient but also transparent. This builds trust with our customers and allows us to respond proactively to any disruptions.”

AI and the Future of Freight Forwarding

With a standardized and automated shipping process, AI can unlock new possibilities for the freight forwarding industry. By predicting and identifying errors, eliminating manual data entry, and reducing both explicit and hidden costs, AI has the potential to transform how shipments are managed.

“AI thrives on structured, reliable data,” says Marquez. “By integrating real-time visibility with our TMS, we’re creating the perfect environment for AI to deliver actionable insights. This is just the beginning of what’s possible when logistics and technology work hand in hand.”

Schryver adds, “The future of freight forwarding is about being proactive rather than reactive. AI allows us to anticipate challenges and address them before they become problems. This not only improves efficiency but also enhances the customer experience.”

Collaboration: The Path to Innovation

Both leaders emphasize that collaboration between logistics companies and technology providers is essential for driving innovation in the industry.

“Logistics companies understand the complexities of global trade, while tech companies bring the tools to simplify and optimize those processes,” says Schryver. “By working together, we can create solutions that benefit everyone in the supply chain.”

Marquez adds, “The key to progress is listening to each other. Tech companies need to understand the real-world challenges of logistics, and logistics companies need to embrace the possibilities that technology offers. Together, we can shape the future of this industry.”

A Shared Vision for the Future

Both Schryver and Marquez share a vision of a fully digitalized freight forwarding industry, where shipments are planned, tracked, and managed seamlessly through standardized processes and advanced technology.

“Technology is not just a tool—it’s an enabler,” says Marquez. “With the right systems in place, we can reimagine what’s possible in freight forwarding and create a better experience for everyone involved.”

Schryver concludes, “The future of logistics is about simplicity, efficiency, and transparency. By embracing technology and working together, we can make global trade more accessible and reliable than ever before.”

Schryver’s partnership with Logic Solutions is more than a step forward—it’s a commitment to redefining what’s possible in freight forwarding. By integrating advanced technology and automation, we’re delivering smarter, faster, and more reliable solutions for our customers. Ready to transform your supply chain? Let’s start the conversation.